Why Your Company's Social Media is Failing

2013年07月23日 60999次浏览
The other day, I had an issue with my television service. As a social media author and CEO, I did the first thing that comes natural: I tweeted, and posted a complaint on the company's Facebook page. To their credit, the company responded right away, apologizing and giving me a phone number to call to resolve my service issue. This is terrific social media practice.
The only problem? When I calle

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