不是每一个员工都能够销售产品或服务的潜在客户。销售过程中需要具备的互动性和说服技巧以及兼容的个性特征（贫嘴，自信，不怕被拒绝等）的雇员。对于那些与销售的工作任务，这是典型地反映了个人的人格，会产生成功或斗争。
Not every employee is capable of selling products or services to potential customers. The selling process requires an employee to possess a particular set of interactive and persuasion skills, as well as a compatible personality profile (garrulous, self-confident, unafraid of rejection, etc.).